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10 Reasons Why JIRA Is So Popular

Aleks Yenin

As of today, JIRA is one of the most popular bug tracking tools in the world. It has also become quite common to use JIRA for project management. So we thought: what is it that makes it so popular – decided to gather the factors that, in our opinion, have led to this, and combined them into general reasons for JIRA’s popularity.

May 2015

Our Atlassian experts propose to discuss why Jira tool is so popular?

Reason 1. JIRA can be used for multiple purposes: bug, issue, feature, task tracking. Companies can also use it in some non-standard ways for various business needs such as warehouse automation tool, document flow, expenses optimization etc.(you can see examples of such usage in our recent presentation on JIRA). And of course, JIRA is a great tool for project management.

Reason 2. JIRA is easily integrated with external systems and applications. It is often integrated with such tools as Zendesk (customer service), Git (revision control), Salesforce, SugarCRM, Microsoft Dynamics CRM (client relations management).

Reason 3. There is a powerful Atlassian suite of products that can be easily integrated with JIRA and extend its initial functionality (Confluence, Bamboo, FishEye, Stash etc.). Of course, there are many other products that have the same functions, but it is definitely more convenient and effective to use products from the same manufacturer that have been specifically designed to compliment each other, and a lot of users prefer doing just that.

Reason 4. JIRA is very easy to customize. Any company can customize the system to its business processes, even if they are quite unique in nature. Users can create varied workflows and tasks.

Reason 5. JIRA’s functionality can be greatly increased by its plugins and addons. The system was specifically  created the way enabling companies to develop special modules in Java and build them into the system thus giving it additional functionality they need.

Reason 6. One of the main prides of Atlassian is JIRA’s powerful reports system. It allows users to generate reports on almost any aspect of the JIRA process they might need.

Reason 7. Atlassian has very flexible price scale for JIRA licenses. While great corporations with thousands of JIRA users will spend thousands of dollars annually, small companies will only have to invest a bit more than a hundred dollars while still receiving support and maintenance services from Atlassian.

Reason 8. JIRA offers different variants of database usage. It gives you a possibility not only to use its internal HSQL database, but also integrate it (and Atlassian even recommends doing it) with your external database (MySQL, PostgreSQL, Oracle etc.).

Reason 9. JIRA is one of the most reliable bug tracking systems in the world. After installation, it can work for years without system breakdown, and doesn’t need a reboot.

Reason 10. The last, but not least, is the fact that JIRA is supported by a large company having resources to timely fix bugs and faults in the system and provide support and maintenance services to JIRA users. It also maintains an active community of customers, users and experts which ensure that if you have a question regarding JIRA usage you can always get an answer from experienced users.


We think these are the main reasons why JIRA tool has become the most popular bug tracking tool nowadays. Hope we helped you to learn more about this system and realize that it can be useful for plenty of businesses.

However, if you still have some questions about it – feel free to contact us, we’ll be happy to answer all of them!

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